What does it really take to move workplace social value beyond a tick-box exercise and make it a genuine force for positive change?
In Episode 7 of Sustainable Conversations, we sit down with Tiia Sammallahti, Founder & CEO of whatimpact, to explore how her vision is transforming the way organisations create, manage, and measure social impact across the private, public, and VCSE sectors.
Discover the story behind whatimpact, the inspiration for their new Volunteering HUB, and how it’s revolutionising employee volunteering and impact tracking. Tiia shares insights on tackling one of the biggest challenges for organisations today—turning social value from obligation into opportunity—and hints at the next frontier of meaningful impact.
We also dive into whatimpact’s advocacy work and the VCSE Summit 2026, co-hosted with the Cabinet Office, which will bring together thought leaders to empower VCSEs in public sector procurement and social value delivery.
If you care about ESG, volunteering, and building a more sustainable and equitable workplace, this episode is full of practical insights and inspiration.
Tune in on YouTube or Spotify, and see how social value can truly change the game! 🌍✨


